Readymade-02

A precise century from the birth of Dadaism, Dadá celebrates irrationality, anarchy, rejection of every form of traditional culture. Tzara said: “Dada means nothing, Dada is a verbal product, used to draw what will be.”

Disrespectful, extravagant, unpredictable. Dadá lives through action, it needs movement. It conceives calm only in dynamism. It abandons the superfluous in order to keep the substance. This is the vision of Dadá.

The view of life from here, from the peak of an intuition, in the absence of rules, classifications, standard, is pure form, pure color. Dadá is a mocking smile placed at the centre of chaotic nonsense.

Dada is the soul of the world.

Hugo Ball

Readymade-03